In 2011, following the global launch of Range Rover Evoque, we designed a series of events for Borusan Otomotiv regarding Turkey launch of Range Rover Evoque.
In the first place, while the car had not yet come to Turkey , we’ve created a launch party by realizing a mapping project on a one-to-one model of the car in Esma Sultan Mansion, than we have transformed Haliç Congress Center to a gallery atmosphere where Range Rover Evoque was introduced to potential clients for the first time.
In following August , we have designed a summer farewell party for Evoque in Galatasaray Island on the Bosphorus.
Finally, in the last days of October, in Cappadocia, we have welcomed sales representatives, dealers and automotive press with a pleasant content concerning trainings about the car, test drive activities, sightseeings and a mountain mapping project over the hills of Love Valley in Cappadocia.
Our series of events was awarded in the category of ” Best Event of the Year ” at the Ace of Mice awards.